Face Primer
Description
Boost hydration, smooth skin, and blur small lines and pores with this featherlight demi-matte face primer, which creates the perfect canvas for long-lasting makeup without obscuring your inherent beauty.
The unique mixture of skincare and cosmetics primer components caters to both skin and makeup requirements.
Makeup glides on effortlessly with the Face Primer (no balling up or caking).
Until you're ready to wash it off, your foundation will stay in place.
It may be worn with or without makeup on a daily basis.
PENTAPEPTIDE-48:
Activates skin regeneration and glow.
Inspired by epigenetic science, it maximizes youth-giving cellular processes for a firming, brightening, and lifting effect.
SODIUM HYALURONATE:
A safe and effective moisturizer with the ability to bind and hold 1000x's its weight in water and imparts a skin-plumping effect.
CAESALPINIA SPINOSA FRUIT EXTRACT:
A natural film-forming ingredient shields skin from environmental toxins and was shown to impart tightening, smoothing, and anti-wrinkle effects.
DIMETHICONE + POLYSILICONE-11:
Imparts a luxe glide to primer formulations and leaves a powdery after-feel on skin while it promotes a non-oily, non-tacky, and smooth finish.
How to use
FOR: all skin types, including sensitive and acne-prone
BENEFITS: smooths, hydrates, blurs lines and pores, demi-matte finish, long lasting make-up
Apply a generous pearl-sized amount to clean skin or layer over your skincare products with fingertips or a makeup sponge.
Follow with makeup or choose to wear alone, as it blurs lines, pores, and other imperfections.
Editor's note
KENDRA'S TIPS:
SHEER + MODERN:
My "naked not so naked" tip for flawless skin - combine Heir Atelier Face Primer and your favorite liquid foundation to save a step and create a slightly sheer version of your foundation.
THE SUBTLE GLOW:
The opposite of strobing for a hint of glow - for feeling dry or if you want to increase your glow, add a drop of your favorite facial oil to Heir Atelier Face Primer when you apply followed by your favorite foundation.
Ingredients
Water, Dimethicone, Bis-PEG-8 Dimethicone, Pentylene Glycol, Polymethylsilsesquioxne/Silica Crosspolymer, Propanediol, Sodium Polyarylate, Glycerin, Butryrosepermum Parkii (Shea) Butter, Polysilicone-11, Phenoxyethanol, Ethylhexyl Stearate, Caesalpinia Spinosa Fruit Extract, Trideceth-6, Mica (CI 77019), Decylene Glycol, Hydroxyethylcellulose, Citric Acid, Decyl Glucoside, Citrus Aurantium Dulcis (Orange) Peel Oil, Tocopheryl Acetate, Sodium Hydroxide, Kappaphycus Alvarezii Extract, 1,2-Hexanediol, Hydrogenated Lecithin, Ethylhexylglycerin, Phenethyl Alcohol, Sodium Hyaluronate, Maltodextrin, Pentapeptide-48.
Tutorials
The Anti-Primer Primers
Kendra Richards, a professional makeup artist who has created many looks for models and celebrities, understands that it all starts with healthy, moisturized skin.
Because the skin serves as the canvas for cosmetics, priming is essential.
When she couldn't find a product that fit her skin-first concept, she did what artists do: she created her own.
Unique lightweight, moisturizing products that smooth, level skin tone, and keep makeup in place are the end result.
They call them the Anti-Primer Primers.
The Heir Atelier Promise
Kendra collaborated with a cosmetic and skincare chemist to produce the best primer line for face, eyes, and lips after lengthy formulation and testing (on models, never animals).
The texturing as well as the performance has to be perfect.
No more pore-clogging, spackling, or masking.
HEIR ATELIER PRIMERS ARE VEGAN, PARABEN-FREE, AND TESTED ON MODELS AND CELEBRITIES NOT ON ANIMALS.