Liquid Powder Matte Eye Tint
A clean and highly-pigmented liquid eyeshadow that transforms into a weightless, matte powder.
This formula glides like a cream, dries like a powder, and doesn’t crease.
This liquid eyeshadow swipes on effortlessly and instantly locks in place without creasing.
Sweep the cushiony wand along your eyelid for a bold metallic payoff, or gently blend it out for a more diffused wash.
Crafted with skin-smoothing Horse Chestnut Flower and antioxidant-rich Honokiol (Magnolia Bark Extract) for a 99% naturally derived, water-based formula that doesn’t crease or budge.
Aster: Soft Lavender
Dove: Dove Gray
Ochre: Warm Terracotta
Juniper: Moss Green
Adobe: Warm Sand
Tannin: Rich Brown
Baroque: Deep Burgundy
Cork: Taupe Brown
How to use
FOR: all skin types, including sensitive skin
Liquid Powder Eye Tint sets in 10-15 seconds.
Sweep the cushiony wand along your eyelid for a bold metallic payoff, or use your fingers to gently blend it out to a diffused wash of color.
Regarding tools, they work best with a flat brush, such as ILIA’s Shadow Brush.
You may also use ILIA’s Blending Brush to blend into the crease before it dries.
For best results, we recommend applying this quick-dry formula to clean skin one eye at a time.
We believe they are best used on their own, however, they can also be worn underneath The Necessary Eyeshadow Palette.
ILIA’s Liquid Powder Chromatic Eye Tints make an excellent layering base that emphasizes the color of the powder shadows.
With that said, you will not need an eye primer, as this product dries down quickly and is budge-proof once set.
Using ILIA’s Natural Brightening Eye Primer underneath may cause the texture to catch across the lid.
This will vary depending on an individual’s eyelid shape and oil production.
On drier lids, ILIA’s internal testing shows that these will last a full day into the evening.
For oilier eyelids, unless set with a powder shadow, the oil breakthrough can appear sooner.
These shadows do not crease. However, much like wear time, the way in which the formula interacts with an individual can vary from person to person. Generally, Liquid Powder Chromatic Eye Tint resists creasing.
“It’s best to work quickly with the shade, and I love that it can create a wash of color or build to a bolder hue.
I love mixing two shades together to create a new color that I then blend onto the lids for a soft chromatic look.”
Sacha Plavsic, Ilia’s founder
Aqua/Water/Eau, Mica, Silica, Glycerin, Pentylene Glycol, Acacia Senegal Gum, Glyceryl Caprylate, Fructose, Aesculus Hippocastanum (Horse Chestnut) Extract*, Honokiol, Tin Oxide, Potassium Sorbate, Citric Acid. May Contain/Peut Contenir (±): CI 77891 (Titanium Dioxide), CI 77491, CI 77492, CI 77499 (Iron Oxides).
*Based on claims and efficacy research, this ingredient is present at an active level, meaning the ingredient is included at or above the percentage necessary to benefit the skin.
Percentage necessary to be considered “active” varies based on ingredients and is confirmed by our formulators.
Liquid Powder Matte Eye Tint
Driven by her concern for “green washing”, her mother’s attentiveness to diet, healthy living and homeopathy which helped her brother, Zachary Ilia, to cure his acute asthma and severe allergies, Sasha Plavsic slowly started the creation of ILIA in Vancouver, 2011, a clean beauty line which is out to prove that functionality and stability can work hand in hand when it comes to achieving and maintaining your healthy skin and your good looks.
Throughout her twenties, Sasha was interested in design and typography, studying in London and New York, and working for brands such as Cartier, in marketing and branding.
This experience gave her a good understanding of the world of business which she later on used when she returned to Vancouver and founded the beginnings of ILIA.
The name, ILIA, is Slavic in heritage and has a double meaning.
It comes from their great grandfather who was a high-end shoe designer from Belgrade, in former Yugoslavia and it means hand made shoes and also organic and healthy, which captures the brand.
The ILIA BEAUTY promise
ILIA strives to transcend the concept of being organic and clean by incorporating a hybrid of safe synthetics and clean ingredients.
They use a large percentage of certified organic and bio-active botanicals from ethical and sustainable sources combined with a small amount of safe synthetics which enhances the performance of the products.
Each product contains up to 85% bio-active organic ingredients, sourced from organic farmers and processed in a laboratory that is certified with Gluten-Free and Leaping Bunny.
Each piece has an ethical-sustainable approach which is revealed by housing all their products in recycled aluminum cases.
Their taglines involve believing in skin that looks like skin and radiance that comes naturally.
They value transparency and always challenge the conventions of clean beauty to create something out of this world.
ILIA is committed to carve a new path by balancing safety and performance in products that truly work to make your skin look good and alive.
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